Own a Serpentarium.
A Standard Built Around Better Reptile Care
Since 2009, The Serpentarium has built its reputation on a commitment to proper reptile care, customer education, and genuine expertise.
We believe responsible reptile keeping begins with healthy animals, intelligent husbandry, quality products, and giving every customer the knowledge and resources they need to provide exceptional lifelong care.
It is a standard that defines who we are, how we operate, and the trust we have earned within the reptile community. As a Serpentarium Franchisee, you carry that standard forward in your own community.
Your Business. Our Experience.
Owning a Serpentarium means building a business of your own without having to develop the concept behind it from the ground up.
Franchisees step into an established system shaped by specialized reptile retail experience, operational knowledge, purchasing resources, industry relationships, established standards, and a business model developed specifically around the needs of reptile keepers.
You lead your team.
You build relationships within your community.
And you do it with The Serpentarium behind you.
Built to Be the Reptile Destination
The Serpentarium brings the complete reptile experience together under one roof—exceptional reptiles, feeders, habitats, premium husbandry products, knowledgeable guidance, and a standard of animal care customers can trust.
Every element of our stores is intentionally centered around reptiles and the people who keep them, creating a destination for everyone from first-time keepers to lifelong enthusiasts.
The result is more than a place to shop.
It is the reptile store a community can call its own.
The Serpentarium Advantage
You Don't Have to Figure It Out Alone.
Building a successful specialty retail business takes more than a great idea. It takes systems, supplier relationships, operating standards, merchandising knowledge, sourcing experience, brand development, and years of learning what works—and what does not.
A Serpentarium Franchise gives you the opportunity to build a business of your own while starting with an established brand, an operating system, industry relationships, purchasing resources, and experience developed through years of specialized reptile retail.
What You Step Into
A Serpentarium Franchise gives you a system built specifically for specialized reptile retail—shaped by years of firsthand experience, established standards, industry knowledge, and the infrastructure behind The Serpentarium.
Better Husbandry Builds Better Business
At the center of The Serpentarium is a simple principle:
Healthy reptiles, appropriate habitats, quality products, intelligent husbandry, and knowledgeable guidance create better outcomes for everyone.
Better Prepared.
Better Care.
a Reason to Return.
Responsible husbandry isn't simply part of The Serpentarium experience.
It is the foundation of it.
Three Paths to Ownership
Depending on your circumstances and available opportunities, there may be more than one way to become a Serpentarium Franchisee.
Bring The Serpentarium to a new market and build your own local customer base with the systems, resources, and experience of an established reptile retail brand behind you.
Step into an established Serpentarium with an existing customer base, operating history, and presence within its community.
Qualified owners of existing reptile businesses may have the opportunity to bring their operation into The Serpentarium franchise system—building on what they've already created with the experience, resources, infrastructure, and brand to take their business further.
Interested in an Existing Serpentarium?
Established locations may occasionally become available to qualified franchise candidates. Contact us to discuss current availability and whether an existing-store opportunity may be right for you.
Ask About Existing LocationsInvesting in Your Serpentarium
The estimated investment to open a new Serpentarium includes the initial franchise fee and other startup costs such as inventory, equipment, real estate and lease-related costs, leasehold improvements, signage, and additional opening expenses. Actual costs will vary depending on your location and circumstances.
Choose the Option That Fits Your Business Plan.
The Serpentarium offers three fixed initial franchise fee and ongoing royalty options. Franchisees select the option that best fits their business plan at the time of signing.
Convert to The Serpentarium
Existing reptile-based businesses may qualify for The Serpentarium's conversion franchise fee structure. The estimated initial investment for a conversion ranges from $19,350 to $169,550, depending on the business and the requirements of the conversion.
THE PATH TO BECOMING A FRANCHISEE
Becoming a Serpentarium Franchisee is a mutual evaluation process. You need to determine whether The Serpentarium is right for you, and we need to determine whether you are right for the brand.
Who We're Looking For
You don't need to arrive knowing everything about running a reptile store. But you should bring the qualities that cannot simply be taught.
Local Ownership. Real Impact.
Every Serpentarium carries the same name, but the people behind each location are what bring it to life.
It is the passion, leadership, and entrepreneurial spirit of our Operators that make each Serpentarium a valued part of the community it serves.
That is why we take great care in selecting the right Franchisees to carry The Serpentarium name forward.
This Is Your Serpentarium.
Your team.
Your community.
Your business.
Ready to Take the Next Step?
We're looking for motivated Operators who share our passion for reptiles, our commitment to responsible husbandry, and our belief that exceptional specialty retail still matters.
If you're ready to explore what owning a Serpentarium could look like, we'd like to hear from you.
This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for informational purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of one of these states, or seek to operate a franchise within one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction. An offering can only be made through the delivery of a Franchise Disclosure Document (FDD).
This advertisement and website content are not directed to residents of, nor intended to offer a franchise in, the following states: Hawaii, Illinois, Indiana, Maryland, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. No franchise will be offered or sold to any resident of these states, or on behalf of any entity located in these states, until the franchise is fully registered and declared effective by the applicable state regulatory authority.
This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law.
This advertisement is not an offering. An offering can only be made by a Franchise Disclosure Document filed first with the Minnesota Department of Commerce.
OUR WEBSITE HAS NOT BEEN REVIEWED OR APPROVED BY THE CALIFORNIA DEPARTMENT OF FINANCIAL PROTECTION AND INNOVATION. ANY COMPLAINTS CONCERNING THE CONTENT OF THIS WEBSITE MAY BE DIRECTED TO THE CALIFORNIA DEPARTMENT OF FINANCIAL PROTECTION AND INNOVATION AT www.dfpi.ca.gov.